The NBA preseason for 2022–2023 is well under way, and the Chicago Bulls have already chosen Motorola as their uniform sponsor. Given that Motorola also has its corporate office in Chicago, the new partnership is not particularly surprising.
In accordance with the agreement, Motorola will serve as the presenting sponsor for the team’s City Edition uniform and its inaugural home game. On November 18, that will be against the Orlando Magic. A mysterious promotional item for fans will also arise from the cooperation for that game. Although that hasn’t yet been disclosed by the team and organization.
Similar to that, it is unclear how many seasons the agreement will last even though it has been advertised as a multiyear partnership.
Advertisement WHAT ELSE RESULT FROM THE CHICAGO BULLS AND MOTOROLA PARTNERSHIP? Now, a mobile provider and the NBA have collaborated before. Google has also joined the NBA with smartphone features for fans of augmented reality. While game lovers wait for the start of the regular season, there are also several applications accessible to check out. The start of the season is October 18.
The partnership between Motorola and the Chicago Bulls will undoubtedly place a lot of emphasis on brand recognition. mostly for the already well-known cellphone brand. Not the least of which is through brand displays at courtside. but also during game replays and the in-game scoreboard.
Furthermore, Motorola branding and emblems will be prominently displayed in official correspondence with supporters and on the team’s official website.
Advertisement Conversely, all Chicago Bulls jerseys will also have the Motorola batwing emblem stitched onto the left chest. As seen in the accompanying figure, that applies to both home and away matches. with shifting hues that correspond to the jerseys’ varying color designations.
During the preseason as also, the jerseys will make their debut. specifically during the matchup with the New Orleans Pelicans at the United Center. The scheduled date for that game is October 4.