Google develops the “Pixel Arena” game for the NBA Playoffs, complete with virtual avatars and other facts.

As part of a multi-year relationship, Google Pixel was named the NBA’s Official Fan Phone back in October. Google this morning unveiled the Pixel Arena as a complex virtual game in advance of the NBA Playoffs.

Google’s Pixel Arena, accessible through the NBA app (and iOS ), may be viewed during halftime or in between games, with the playoffs beginning this Saturday. The creation of an avatar that can be adorned with team apparel and accessories takes place in this 3D virtual environment that is based on real-time in-game activity. The portrait UI is accessed by rotating your phone:

A 3D shot recap that maps shots to the Pixel Arena court based on real-time NBA statistics from the first half of the game allows you to revisit how top scorers and teams performed throughout halftime and after the game.

With each game you play, you can move up the leaderboard, produce shared content, and acquire new avatar levels and gear. The humanoid figure has access to locker room options for hair, glasses, clothing (including team jerseys), skin, shoes, and ball design.

Google NBA Pixel Arena
Google NBA Pixel Arena
Google NBA Pixel Arena
Google NBA Pixel Arena

You can also respond to game-specific trivia based on real-time NBA data streams at halftime. To finally become the NBA and Google Pixel Arena MVP, you can accrue points.

This is the kind of immersive fan experiences powered by our 3D and AR technology that Google hinted at last year with the ultimate goal of bringing fans closer to the action and to one another during live games. No matter what device or operating system you use, everyone will have access to the Pixel Arena, according to Google. Visit the more tab, Explore the NBA, and Pixel Arena to gain access.

It does so as YouTube TV once more presents the NBA Finals and Google Pixel this year is the official sponsor of the 2022 NBA Playoffs.

FTC: We employ income-generating auto affiliate connections. MORE ON PIXEL. More.
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