Owners are allegedly going to abandon the Pixel series in large numbers, according to a recently revealed chart from Statista . While the reason for this is unclear, it may be related to people experiencing problems with their gadget. As you have informed us, difficulties and pain spots exist. However, we are unsure of how this information pertains to a larger user population. Particularly considering that the Pixel 6 and Pixel 6 Pro are among of the most popular Made by Google smartphones to date. People are obviously content with buying the Pixel 6 series in the first place because they’ve even sold more than the Pixel 4 and Pixel together.
The loyalty score of the Pixel series has decreased 36%, according to data that was selectively taken from Statistas Global Consumer Survey and is hidden behind a paywall. This implies that owners may decide to change when it’s time to upgrade. While this might be a problem, if it’s true, the Pixel 6’s entire design strategy has been undone, and a sizable portion of owners are dissatisfied with their phones.
The longevity of the Google Pixel series depends on brand loyalty, thus content Pixel 6 owners are essential. The survey included more than 7,000 US smartphone owners, which is a sizable sample size right off the bat. The information acquired here, however, relates to the time frame of April 2021 to March 2022. The Pixel 5 served as Google’s primary flagship smartphone for the most majority of that time; the Pixel 6 series didn’t arrive on shop shelves until the final four months of this study.
We don’t believe Pixel 6 owners are defecting in large numbers, despite what others have claimed with some doubt. Brand loyalty has decreased by 36%, a 17% decline from a study done in March 2021 of a similar nature. When you consider that only 70 or so persons who participated in the initial survey are likely to own a Pixel smartphone, and even fewer are likely to own the Pixel 6 series, given that the wholesale market share of the Pixel series in the US is under 1%.
If the majority of Pixel 6 owner responses were positive but a tiny percentage expressed frustration with their phone, the results might easily yield what looks to be a devastating number. It’s better to take this type of data with a grain of salt, much like the enormous sales percentage gains. Having said that, there are good reasons why owners might be drifting away.
People are complaining about the Pixel 6 series fingerprint scanner, connectivity, charging speed, and Android 12. There have also been concerns regarding the Pixel 6 series connectivity. At the risk of undermining the bad experiences many people have had, as is frequently the case, there is frequently a silent majority who have not had problems.
Consider us intrigued. We anticipated receiving a significant response from Pixel owners only. Are you satisfied with your Pixel 6 or Pixel 6 Pro, then? Use the survey below to let us know, and be sure to let us know why in the comments section that follows.
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